“Your mom’s going to hate it”! Now what adolescent does not respond positively to this statement?
It’s a nice position that is being used in the latest ad campaign for EA’s Deadspace 2. I give DraftFCB huge kudos for this as I personally love it.
My feelings for this may be biased as I was a huge fan of the first game. Just take a look at the link below and enjoy the videos. They are quite entertaining.
Regards,
-The Marketing Ninja
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