Monday, February 21, 2011

Amazon - The Enviable Tech Giant?

http://money.cnn.com/2011/02/21/smallbusiness/amazon_acquisitions/index.htm

Amazon has always been a pioneer in the tech industry with its cloud service offering for business, streaming content distribution and as we all know the default go-to for most online shopping (especially for those with a Prime Membership -LIKE ME!)


This article on CNN really opened my eyes to all of the acquisitions that Amazon has made and how well they are able to integrate other companies into their family. What can easily turn into a waste of money/devastating move for a majority of large companies (Diamler+Chrysler , Danger+Microsoft, Quicken+RockFinancial, etc) Amazon seems to be able to move with ease. (my comparison of Diamler+Chrysler might be a bit unfounded with regards to this but its relating to two companies in the same industry merging as one) This really goes to show you the caliber of company management and culture that is sure the envy of many companies.

Best Regards,

-The Marketing Ninja

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